CRM & Marketing Manager upto 70tr
Mô tả công việc
CRM Management
• Own and manage the club&039;s CRM platform to ensure effective segmentation,
personalisation and communications performance.
• Develop and implement CRM strategies to improve member retention,
with a personal approach.
satisfaction and engagement. Ensure any use of automated communications is
• Monitor membership application and onboarding processes, optimising
strategies for maximum performance.
• Maintain the accuracy and cleanliness of the member database. Oversee
data capture, enrichment and compliance with PDPD and data protection
standards.
• Ensure integration and alignment with the website and app and any other
platforms or tools (e.g. WhatsApp) used where the club features.
• Use analytics to track member behaviour, preferences and engagement to
inform tailored communications and team training.
Marketing strategy and Execution
• Create and manage multi- channel marketing campaigns (email, digital, social,
print) to support events, member communications and brand awareness.
• Collaborate with internal teams to develop a marketing calendar that aligns
with the club’s goals, member interests and seasonal programming.
• Drive brand awareness and member engagement through partnerships and
content marketing.
Membership Engagement and Communications
• Design and deliver compelling member communications.
• Develop a consistent tone of voice and messaging aligned with the club’s
identity and values.
• Analyse feedback to continuously improve member experience, engagement
and communications.
Performance Tracking and Reporting
• Monitor and report on member communications, engagement metrics, and
• Provide insights and recommendations based on CRM data and marketing
analytics.
• Use tools such as Google Analytics, CRM dashboards, and email platforms.
Yêu cầu công việc
• Strong copywriting and communication skills with an eye for detail and brand
• 3+ years’ experience in marketing, CRM or Database Management.
tone.
• Strong analytical mindset and skills with performance analytic tools.
• CRM and database management experience.
• Understanding of luxury brand positioning.
Quyền lợi
Negotiable income
Working in a professional international environment
Annual health check- up
13th month salary bonus, holiday bonus, business performance bonus
Social insurance contribution of 50% of salary
Cập nhật gần nhất lúc: 2025-10-26 02:55:02

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