Director of Sales & Marketing
Mô tả công việc
Coordinate all methods of maintaining and increasing business volume. This includes advertising, sales activities, personal selling, publicity, community relations, special sales projects, etc.
Provide a professional, advisory support service to the General Manager.
Produce Annual Revenue Plan, Marketing Budgets and Forecasts.
Produce Action Plan related to the Revenue Plan to ensure Revenue Plan objectives are achieved.
Create and implement special programs to achieve greater profitability through:
Work with Brand Marketing team and the General Manager to ensure the brand standard well executed in the hotel
Review regularly activity reports of Sales and Marketing personnel to ensure targets and Sales objectives are being met.
Increasing local Food & Beverage and Banquet Sales
Organize and promote, in cooperation with the Food & Beverage Department, special projects to stimulate Food & beverage sales within the community, including, but limited to, tournaments, balls, parties, gastronomic festivities, etc.
Interact with individuals outside the hotel, including, but not limited to clients, Convention Bureaus, local Hotel Associations, Government Tourist offices, Airlines, Travel Agents, Tour Operators, competitors and other members of the local community.
Participate as an active member of the community through associations, memberships and other trade organizations.
Increasing overall occupancy
Increasing business volume during off- peak periods
Review regularly internal promotion pieces for visual effect and ensure they conform within brand standards.
Enhance the image of the hotel in the local community.
Increasing average rate
Investigate potential markets by:
Oversee the development of new marketing strategies.
Reviewing government statistics on visitors to the city
Studying guest questionnaires
Analyzing competition&039;s sales/promotion efforts
Work with Director of Finance in the preparation and management of the Department’s budget.
Analyzing guest history
Produce new and repeat business for the hotel by maintaining contact with Airlines, Travel Agencies, Commercial Houses, Private Clubs and Professional Associations within the community and neighboring markets.
Implement Career Development Program within Sales & Marketing Department.
Work with Human Resources on manpower planning and management needs.
Conduct market research.
Implement corporate & brand initiatives.
Maintain good communication with Regional Field Sales and Marketing and Sales & Marketing functional leads in company
Studying various reference and industry publications for sales leads
Review business generation and lost report to identify the market needs and trend
Prepare advertising plan which will be most productive for the hotel by analyzing the market effectiveness of past advertising campaigns and consulting with other Department Heads and the Advertising Agency.
Review regularly the Public Relations activities to ensure high awareness of the hotel in the local and national media.
Manage the development of new products and services.
Yêu cầu công việc
Bachelor’s degree in Sales, Marketing or related field.
Strong Leadership skills in managing teams.
Fluent in English.
Possesses work ethics that exude a high level of understanding of working with colleagues from different viewpoints, cultures and countries.
Proficient in the use of Microsoft Office.
Problem solving, reasoning, motivating, organizational and training abilities.
Good Communication and writing skills.
Ability to manage complex relationships.
8 Years in Hospitality Industry of similar Sales & Marketing capacity or an equivalent combination of education and work- related experience.
Quyền lợi
Competitive salary and benefits package
Opportunity to work in international 5* hotels environment
Training courses are provided by hotel and group
Lovely colleagues with full support and enthusiasm
Other benefits following Labour law
Bus from Hanoi city to Resort daily
Staff canteen meal
Uniform and free laundry are available
Cập nhật gần nhất lúc: 2026-03-26 10:00:05














