E-Commerce & Growth Marketing Manager (Beauty & Lifestyle)- HCM

This role focuses on execution, online growth, and local market activation for international brands entering Vietnam. The ideal candidate understands e- commerce in practice, has experience in the beauty industry, and can work effectively with local marketing partners and influencers.

We are looking for a hands- on E- commerce & Growth Marketing Manager to support the development of two consumer- focused projects in Vietnam: a premium beauty e- commerce brand and a lifestyle mobility app.

Responsibilities
Drive online traffic through digital channels (paid media, affiliates, partnerships)
Execute e- commerce and digital marketing activities for beauty and lifestyle products
Manage and coordinate KOL / influencer collaborations:
Work with external partners (creative agencies, media buyers, marketing vendors)
Support premium brand positioning and go- to- market activities
Track and optimize performance metrics (traffic, conversion, CAC, ROAS)

Working English proficiency is required to communicate with international brands and partners.
Experience working with KOLs / influencers and local marketing partners
Strong experience in beauty / cosmetics / skincare (required)
Experience working with international or foreign brands in Vietnam
Ability to work independently and manage multiple tasks
Good understanding of e- commerce funnels and customer acquisition
4–7 years of experience in digital marketing / e- commerce
Nice to have
Experience launching or scaling consumer brands in Vietnam
Experience with Shopify or similar platforms
Experience with TikTok, Shopee, Lazada or social commerce

Salary and benefits will be discussed with the successful candidate based on experience and scope of work.

Cập nhật gần nhất lúc: 2026-03-04 02:50:02