Performance Digital Specialist (Agency)
Mô tả công việc
Collaborate with the creative team to produce high- performing ad copies, visuals, and landing page ideas.
Analyze data, track KPIs (CPL, CPA, ROAS, CTR, CVR…) and deliver actionable insights to improve campaign performance.
Plan, set up, and optimize performance advertising campaigns across platforms (Facebook Ads, Google Ads, TikTok Ads, Zalo Ads…).
Manage monthly budgets and ensure spending efficiency based on client goals.
Prepare weekly/monthly reports and present results & insights to clients.
Support Account team in building media strategies & performance proposals for clients.
Conduct A/B testing (creative, audience, landing page, bidding strategy).
Monitor daily campaign performance; detect anomalies and adjust bidding, audience, creatives, and frequency.
Research competitors, market trends, and new ad formats to improve results.
Yêu cầu công việc
Basic knowledge of landing page UX/UI is a plus.
Solid skills in Facebook Ads, Google Ads; bonus if familiar with TikTok Ads, Zalo Ads, and Programmatic.
Strong analytical and problem- solving skills; proficient in Google Analytics, Tag Manager, Data Studio.
3–5+ years of experience in performance marketing at an agency or in- house marketing team.
Ability to work under high pressure & manage multiple campaigns simultaneously.
Good communication skills; ability to present data clearly.
Understanding of tracking, attribution models, and conversion optimization.
Quyền lợi
Chế độ bảo hiểm, Du Lịch, Chế độ thưởng, Chăm sóc sức khỏe, Đào tạo, Tăng lương, Nghỉ phép năm
Cập nhật gần nhất lúc: 2026-01-19 18:30:03
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