Director Of Sales & Marketing

Provide a professional, advisory support service to the General Manager.
Produce Annual Revenue Plan, Marketing Budgets and Forecasts.
Produce Action Plan related to the Revenue Plan to ensure Revenue Plan objectives are achieved.
Coordinate all methods of maintaining and increasing business volume. This includes advertising, sales activities, personal selling, publicity, community relations, special sales projects, etc.
Create and implement special programs to achieve greater profitability through:
Interact with individuals outside the hotel, including, but not limited to clients, Convention Bureaus, local Hotel Associations, Government Tourist offices, Airlines, Travel Agents, Tour Operators, competitors and other members of the local community.
Increasing overall occupancy
Review regularly internal promotion pieces for visual effect and ensure they conform within brand standards.
Organize and promote, in cooperation with the Food & Beverage Department, special projects to stimulate Food & beverage sales within the community, including, but limited to, tournaments, balls, parties, gastronomic festivities, etc.
Increasing local Food & Beverage and Banquet Sales
Enhance the image of the hotel in the local community.
Increasing average rate
Work with Brand Marketing team and the General Manager to ensure the brand standard well executed in the hotel
Participate as an active member of the community through associations, memberships and other trade organizations.
Review regularly activity reports of Sales and Marketing personnel to ensure targets and Sales objectives are being met.
Increasing business volume during off- peak periods
Investigate potential markets by:
Produce new and repeat business for the hotel by maintaining contact with Airlines, Travel Agencies, Commercial Houses, Private Clubs and Professional Associations within the community and neighboring markets.
Manage the development of new products and services.
Review regularly the Public Relations activities to ensure high awareness of the hotel in the local and national media.
Work with Director of Finance in the preparation and management of the Department’s budget.
Conduct market research.
Analyzing competition&039;s sales/promotion efforts
Analyzing guest history
Maintain good communication with Regional Field Sales and Marketing and Sales & Marketing functional leads in company
Work with Human Resources on manpower planning and management needs.
Studying guest questionnaires
Studying various reference and industry publications for sales leads
Oversee the development of new marketing strategies.
Implement Career Development Program within Sales & Marketing Department.
Implement corporate & brand initiatives.
Reviewing government statistics on visitors to the city
Prepare advertising plan which will be most productive for the hotel by analyzing the market effectiveness of past advertising campaigns and consulting with other Department Heads and the Advertising Agency.
Review business generation and lost report to identify the market needs and trend

Fluent in English.
Possesses work ethics that exude a high level of understanding of working with colleagues from different viewpoints, cultures and countries.
Good Communication and writing skills.
Ability to manage complex relationships.
Proficient in the use of Microsoft Office.
Problem solving, reasoning, motivating, organizational and training abilities.
Bachelor’s degree in Sales, Marketing or related field.
Strong Leadership skills in managing teams.
5 Years in Hospitality Industry of similar Sales & Marketing capacity or an equivalent combination of education and work- related experience.

Other benefits as per labor law
Opportunity to work in a 4- star international hotel environment
Daily shuttle bus from Hanoi city to the resort
Friendly, enthusiastic, and supportive colleagues
Meals at the staff canteen
Free uniforms and laundry service
Training courses provided by the hotel and the group
Competitive salary and benefits package

Cập nhật gần nhất lúc: 2026-04-07 06:50:02