Assistant Marketing Manager

Strategic Leadership & Planning:
•Translate business objectives into actionable, integrated marketing plans, ensuring alignment with brand positioning.
•Assist in developing the annual marketing strategy, budget, and campaign roadmap.
End- to- End Campaign Management:
•Manage project launch activities, including media planning, events, and collateral creation.
•Lead the planning and execution of multi- channel campaigns (digital, branding, PR, offline).
•Evaluate campaign performance (ROI) and drive optimization based on data insights.
Digital & Brand Oversight:
•Develop Creative Briefs and manage agencies to ensure consistent, high- quality brand representation across all touchpoints.
•Oversee content strategy, digital ads, SEO/SEM, social media, and CRM campaigns.
•Conduct deep analysis of digital data, conversion funnels, and lead quality.
Events & Strategic Partnerships:
•Plan and manage major events (launches, open houses, press events).
•Establish and maintain strategic partnerships (co- branding, media, influencer engagement).
Research & Analytics:
•Conduct market research (competitor benchmarking, trends) and customer surveys.
•Monitor and analyze KPIs, campaign ROI, and brand health metrics.
Team Leadership & Collaboration:
•Oversee marketing administration, budgeting, and reporting processes.
•Coordinate closely with cross- functional departments (Sales, Leasing, Project Development) for alignment.
•Supervise and coach Marketing Executives and junior team members.

- Strong analytical skills with experience using marketing analytics tools (Google Analytics, Meta Ads Manager, etc.).
- Strong knowledge of digital marketing, brand management, and event organisation.
- Data- driven mindset with experience in performance optimization (ROI, Analytics)
- Excellent communication skills in English and Vietnamese (both written and spoken).
- Proven ability in campaign planning & execution.
- Proficiency in MS Office; familiarity with design tools (e.g., Canva, Photoshop, Illustrator) is a plus.
- Strong communication & cross- functional collaboration
- Bachelor’s degree in Marketing, Business Administration, Communications, or related fields.
- Good planning & multitasking skills
- Experience working across teams/functions and able to work independently with impeccable results
- At least 5 years of marketing experience (including 1–2 years at Senior level), preferably in the real estate, property development, or hospitality industry.
- Proactive, adaptable, and solution- oriented

Career progression in a leading property group
Healthcare insurance
Work on prestigious real estate developments
Full salary in probation
14 days annual leave
Competitive salary package
Teambuilding, company trip every year

Cập nhật gần nhất lúc: 2026-04-16 18:10:02